Xtreme Media Crowd Analytics measures customer insights related to demographics and emotions of the viewer. This solution not only allows brands to measure the effectiveness of their ad campaigns, but it also triggers the right content as per the collected data. Any standard digital signage can be converted to a Crowd Analytics solution by attaching a simple HD camera. Xtreme Media Crowd Analytics software detects the age group, gender and most importantly his / her attention span which represents the interest level of the viewer. Emotions of the viewers, i.e. if the viewer is smiling or not can also becaptured for analysis.



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