With the introduction of multiplexes the game changed completely. Audience’s expectations changed and as a result did the business dynamics!!! The world of cinema is getting increasingly competitive. Nobody expects just a big screen and the picture quality anymore. Moviegoers are looking for a cinematic experience. This experience will come through being informative at the same time packaging it attractively with more promotions, advertising. With the help of digital signage you can convert your multiplex into a multimedia entertainment center, a sort of local cultural hub. Digital signage can be used to attract more visitors generate more revenue and efficient customer service.
In the fashion & luxury world, grabbing your customer’s attention & having retention in their mind is of absolute importance to build brand loyalty and increase sales. Introduction of digital signage in the retail environment engages your customer, and also gives you a unique opportunity to communicate your brand’s value, at the time when it’s most important i.e. during purchasing decision-making.
Digital signage extends and strengthens brand value, appeal, and builds a strong connection with the consumer. Today’s technology-enabled customer will be exited and respond to such techniques. It creates a unique customer experience. It is again an efficient medium for promotion of new collections and highlighting products through high impact videos and images.